The Power of an Attractive Woman

Talk about funny timing. I have been working, with my designer, on creating a series of new landing pages. The intention is to use Google multi-variant tester to test every conceivable aspect of the page. Yesterday we finished art selection.

Today I popped open my reader. On the home page was a link to Neuromarketing. The post: A Pretty Woman Beats a Good Loan Deal. Interested, I clicked. There was the photo we had just selected for OUR attractive woman.

While using the same stock art really only means that we both use iStock, it will be interesting to see if our results agree with the results discussed in the post.



This photographer is doing some popular work. I have several of my competitors also using their work.